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Naming

Your company's name is heard, seen and said—all day, every day. Because of this prominence, it can be epically difficult to choose and gain consensus on a name. Naming as a service is the formalized process for helping you come to a unified decision on the first verbal and visual interaction with your brand. 

a. Brand Framework

This is the skeleton of your brand, a distillation of the necessary research and observation about your company, market and audience into a succinct overview. It's your roadmap to internal consensus.

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b. Logo

Your logo is your brand's flag—the universal symbol of who you are and what you stand for. While just one part of a visual system, it's the most recognizable part of your identity. 

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c. Visual ID System

Color, type, photography, pattern, iconography—it’s your brand's wardrobe. We make sure it elevates the experience.

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Who will I be working with?